Best ways to increase your website traffic, Starting a business would of course require a lot of things, to get straight to the point, you need a lot of capital. To make money requires startup or investment capital. But of course, with the versatility that the internet offers, you can start an online business with virtually very little or sometimes no capital at all.
As you would have heard from the Internet Marketing Gurus, you need your own domain name and web hosting to make any serious money on the net. Of course, you can start as an affiliate marketer without these initial costs but it will not make you any serious money.
Yes, you can start without these initial costs, and once you have made some money reinvest those earnings in domain name and Web Hosting.
Once you have a domain name and web hosting (web presence), how do you let customers know that you have a business online?
13 Best Ways To Increase Your Website Traffic
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There are loads of different ways to bring traffic to your website both paid and unpaid but we will today be focusing on the free methods.
There are a lot of free methods out there which can be used to drive traffic. I will only be discussing a few which I have used myself personally and have worked for me. You have a tight budget, you are desperate to make it work. You want to fire your boss and live a free life, but nothing is going to change unless you get traffic to your site. Also, the traffic has to be targeted traffic that is interested in your product or offer.
Before we delve into these free methods I have a disclaimer to make. Free methods are still very much effective but it takes time to implement these methods. It involves putting in a lot of man-hours to get the results you need.
If you are running on a low budget but have a lot of time then this is the best method to get traffic without putting too much pressure on your pocket.
Best ways to increase your website traffic is crucial towards the making of a successful performing website. But once you have achieved the target of getting visitors, don’t overlook the fact that the appearance of your website is also another important element.
When visitors arrive, they need to be presented with a clean looking and neat website that’s easy to navigate and has the extra information contained so that the visitor may learn a bit more than before they came.
Below are some best ways to increase your website traffic and ultimately booming your sales and conversions.
Blogging:
Using this method one of the best ways to increase your website traffic, it is actually rather easy to achieve a consistent and growing level of targeted website traffic using a blog as you will be undertaking one of the most value-adding components to your internet business, that being the regular publishing of unique quality content of which the search engines love and people find helpful and valuable.
By continuing to add more quality and valuable content to your blog, its importance will rise and the blog postings will find their way to high positions for the keyword used in the search engines.
This in turn will bring more traffic to your blog and website. By taking regular action, the reach of your blog across the internet will keep on growing which, once again, will bring in more traffic, with a higher proportion of it being targeted.
And there is no more valuable website and blog traffic than that classed as targeted.
Offer Free materials:
You might be wondering how free material can help drive traffic to your website. Consider this: if you offer well-written reports or articles, you can add your website’s URL to each one of them.
This is a very cost-effective manner of getting free publicity. Requesting visitors to register their email addresses to download a report or an article also means that you can build an email list for future use to attract people back to your website. This tip will ensure you have long-lasting website traffic.
Forums:
Offer your expertise about your product or service by starting your own forum that is specifically about what you have to offer.
Not only does this help to establish you as an authority, but you’ll drive traffic to your website because you can include your website’s URL in your signature which is seen by everyone who reads the forum.
Link exchanges:
Research your websites for high popularity rank (PR) that are relevant to your website. Once you do this, offer a reciprocal link on your website or blog in exchange for your own link being placed on this site.
If you find websites that are popular with search engines, you’ll drive additional traffic to your website. If you are new to this I suggest you research it completely before using it. Many search engines frown on some link exchanging techniques so be careful what you use.
Search Engine Optimization (SEO):
SEO is far and away the best way to build large quantities of consistent, long-term traffic to your website. The only drawback with SEO is that it can take a long time to bear fruit. You may have to work for months – or pay someone else to – before you start seeing the results you really want.
The amount of time and effort it will take to generate significant traffic from the search engines will depend on the keywords you’re targeting. “Niche marketing” is a common term in online marketing – if you’re not already familiar with it, you ought to be.
This concept is all about finding a very small, specialized market- a niche – and tailoring your website to appeal to that market segment.
If you have a very broad site about all sorts of different topics but your traffic is low, this is probably why.
It’s easier to get search engine traffic to a website for a bunch of related, “niche” keywords than it is to rank well for big, broad keywords. For example, if you have a website on “sports” with a page on “golf” and one on “basketball,” and so on, your chances of ever getting in the top 10 on Google for any of those terms is virtually nil.
On the other hand, if you target specific terms like “women’s golf shoes,” “cheap golf clubs,” and so on, you will find it much easier to rank well for those terms. Remember, if you can’t get into the top 10 you’re going to miss 90% of the traffic.
So start focusing on “niche” terms that are easier to win and rank well for. You can use tools like Semrush and Ahrefs, both are the best tools in the digital marketing industry. Here is an in-depth comparison of Semrush vs Ahrefs.
Pay Per Click (PPC):
PPC advertising can be a good way to generate traffic – if you do it right. It generally works best for products with high-profit margins, because the vast majority of people who click through won’t buy anything from you.
The problem with PPC is that it can be very, very expensive. This is especially true if you are bidding on high-competition keywords in a tough niche.
Some advertisers are paying over $100 per click on certain high-value keywords. You also have to be prepared to experiment until you get the conversions you want, and that means risking losing money at the beginning.
So for a PPC campaign to be successful, you need to have some cash to throw at it to get things up and running. Even then, the returns can’t match those of a good SEO campaign, in the long term. The only advantage of PPC over SEO is that you can see results happening a lot faster.
Article Marketing:
Article marketing is another method of increasing website traffic – this is simply submitting articles to sites such as Buzzle, with a link back to your website.
You should be aware that adding an article to another site is most often a lower-yield activity than adding a new web page on your own site. However, there are a few advantages to article marketing.
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For one thing, article sites often have a lot of traffic themselves, so when your site is young a bit of article marketing can give you an early boost. Also, the top article marketing sites will provide strong links back to your site.
Links are one of the main ingredients which, when combined with great content, lead to high search engine rankings – which again means more traffic.
Keeping Websites Up To Date:
This sounds like the type of thing you should be doing anyway yet many website owners neglect this important step. Research your niche and keep your website current with what’s happening today. Remember to update it as things may change within the company or business and also use RSS feeds or other content to add something new and fresh to the site regularly. This will help your search engine rankings as well.
Use social networking:
Social media one of the best ways to increase your website traffic, You may have heard that social networking can help drive traffic to your site but when it is not done correctly, it can do more harm than good. Learn to use social networks without spamming and with general interest and you can successfully increase your website traffic.
Have a great newsletter:
You can use this to send out any information about your company or business, updates and sales, and other related information. You should also give something useful in the newsletter such as tips or ideas. This will encourage people to forward the newsletters to people they know as well which means even more traffic for you.
Twitter:
It is always said, “Go by the wind”. By this quote, I’m pointing towards the latest trend of traffic generation i.e. Twitter. Twitter is a social networking and microblogging service which lets its members send and receive messages known as tweets.
Each member can follow (opt to receive messages) their favorite members. Twitter has an Alexa rank of 21 with 42.7% US traffic and an average user spends at least 10 minutes every day on Twitter. This shows how important
Twitter is and what you could be losing if you are not using it. The only correct way of using Twitter is to get lots of TARGETED followers. You need people who are interested in your niche to follow you. Random followers are nearly useless as they are not interested in your tweets.
Website content:
In order to get targeted traffic to your website without cost (no advertising), your article or blog must relate to your website in order to entice others to move from your article or blog to your website in order to complete their search for solutions.
In its entirety, this article encompasses relevance, article and blog content, article and blog appearance, website content, and website appearance. First, you need to analyze the content of your website in order to promote your website. Study it looking for the content you believe others would search for.
Look how your competitors are beating you in the game of content with tools like Semrush. Here is a guide for you that tells how to activate Semrush free trial.
Your keywords in your article or blog must be relevant to the content of your website. Remember, the article or blog and your website must interrelate.
Look for opportunities to become a guest blogger:
Please skip all the simple blog spamming but leave actual feedback that offers value and insights. Along the way, blog owners will notice your feedback/post and might offer invites to guest blogs for them. This is a best ways to increase your website traffic.
Conclusion
Best ways to increase your website traffic, As mentioned at the start of this article, these methods do not require much capital outlay but do require a lot of time but can give very good results in the process. You need to be persistent and keep trying and slowly but surely you will start to see positive results. For more information about best ways to increase your website traffic contact Websolindia.
ABOUT AUTHOR:
Hey, I am Shubham Chopra, founder of Marketing Savior and an exuberant content creator with a great zest for providing insightful reviews about digital products that will help startups & SMEs penetrate into the online world easily.